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If you are one of those social media marketers who strive to achieve managing your work and succeed in creating compelling social media strategies, with less effort, then thank artificial intelligence that now revolutionizes the way markers handle their tasks.

Not only that, but with the creation of facilities for other domains, AI in social media also encompasses many benefits. Proper utilization of this high-tech technology could prove to be a game-changer for you to streamline your social media tasks and give a boost to the work efficiency.

Considering the importance of AI, we have curated this guide that covers 6 helpful ways you can make use of AI in social media. If you are interested in learning these effective methods, ensure reading this article to the end.

AI For Social Listening
Being a social media marketer, you may know that it could be pretty difficult to find out how others talk about your brand. At the same time, with the advent of AI in social media, this doesn't remain an issue. You are able to find all mentions of your brand and hashtags related to your business through AI-powered utilities.

It helps you realize what your customers or your competitors are saying about your brand. Besides, it helps find relevant hashtags that might increase your posts' reach. AI tools eliminate the pain of visiting different platforms individually and having insights about the latest trends in the industry. With the help of an efficient AI tool at your back, you can easily make out what is trending and how the audience is responding towards it.

AI Social Content Planning
Was confusion rattling your brain regarding posting and what really works, then do not worry, for artificial intelligence has a solution to offer for that as well. You are not required to invest your time and energy wandering over the internet searching for effective post ideas.

Nowadays, there are many AI-driven tools that will help you come up with a best-working content plan. Feed them the details—precise details—about your brand, purpose of posting, and style guide. Just in a few seconds, what you will get in your hands will be a result-oriented social media post strategy.

This can be topics, a list of relevant Hashtags, and a day-wise post schedule. Once you have a content plan, everything else becomes easier for you.

AI Automated Posting
When you have a presence on multiple social media platforms, posting content to each of them singly can be hectic. An AI social media content scheduler presents itself as a streamlined solution. Thus, posting content will no longer be a laborious job.

You can even easily schedule upcoming posts for a whole month by using smart AI-based utilities. This will save you much time to be spent on other important things. It will also maintain consistency and nourish your followers with a constant posting pace.

AI Social Captions
What is difficult for humans—to come up with new ideas to write unique captions for every post—is a game of seconds for an AI text generator.

Just input your prompt with the inclusion of information about the post for an appealing social media caption. This magic tool lets advanced language processing algorithms work magic through its understanding of the input one provides.

It generates engaging, one-of-a-kind social captions ready to motivate your followers. More importantly, its output text maintains high lingual accuracy and clarity.

AI Image & Video Creation
The recent revolution in generative AI has reduced content creation efforts to a great extent. Today, AI tools can generate stunning images with ease. Most of the AI generator tools work on text-based prompts. However, some of the tools can also process images for inspiration to generate amazing artwork. AI-generated photos and videos are usually of great quality with nearly no pixel distortion.

We all want our content to be really original once we create it. You can take the images you are generating with AI and run a reverse image search for similar pictures to find out if they really are original.

The visual outlook of an AI-made image and video depends upon the textual instructions which you provide. Attractive visuals created by AI can keep you ahead of the rest by making your brand notice.
Artificial intelligence doesn't just facilitate organic marketing; it has many things to offer in paid advertising. It aids in a variety of things, from conducting a market analysis to creating buyer personas and targeting the right audience in order to run successful ad campaigns.

An AI audience analysis tool can help you find out the best demographics and psychographics to improve your return on ad spend. You can then capitalize on that with generative AI to create really persuasive ad copies and personalized visuals that can drive maximum sales.

Some smart AI tools also provide predictive data about ad spending, which helps you set up the perfect ad budget.  

Bottom Line
In a nutshell, AI can help you create a time-saving, energy-saving, and resource-saving social media strategy. Be it content planning or creation, you can automate major tasks at hand through the advanced AI tools.

We have shared with you six purposes that you can benefit from AI for. We hope that you have gone through all of them and shall incorporate AI into your social media tasks.